Due to the increased attention to health and nutrition in Asia, the demand for hazelnuts has increased significantly. People in Asia are looking for dried Fruit products with high nutritional properties and good nutritional value. This growth in demand has caused the market of hazelnuts in Asia to develop significantly. The domestic market of Asia is a huge source of hazelnut consumption due to its high population and economic growth. Countries such as China, India, Japan, and South Korea with high populations and high consumption lifestyles are important domestic markets for hazelnuts.

Asia is widely developing the hazelnut production industry. Countries such as Iran, Turkey, China, and Vietnam are known as the largest hazelnut producers in Asia. The growth of the hazelnut production industry in these countries has increased the product supply in the Asian market. Asia is not only a large consumption market for hazelnuts, but some Asian countries are also known as important exporters in the world. Some of the hazelnut exporting countries in Asia include Iran, Turkey, and Vietnam. These countries are able to produce and export quality hazelnuts with suitable climatic and soil conditions.

Producers should pay attention to quality management, ensure quality cultivation, accurate processing, proper packaging and preservation of product properties. Effective marketing and branding can be effective in attracting customers and creating a desire to buy hazelnuts in Asia. Direct communication with customers, using social media and providing clear information about the product can help in effective marketing. Exporting to Asian markets can help hazelnut producers directly benefit from the growing demand and market in Asia.

It is important to check the import rules and regulations in each country and find the right business partners. In addition to raw hazelnuts, the development of processed products can also increase the competitive advantage. Products such as chopped hazelnuts, hazelnut cream, hazelnut oil and hazelnut compounds with high added value can attract Asian markets. Raw hazelnuts, i.e. hazelnuts without skin and previous processing, are one of the most common forms of hazelnuts in the world market. These types of hazelnuts are usually sold as dried Snacks and can be available fresh or dried. Packaged hazelnuts are marketed in various containers such as bags, boxes or modern packages. This type of packaging is usually used to preserve the freshness and quality of hazelnuts and includes labels and product information.

Chopped hazelnuts or hazelnut powder are usually used in cooking, confectionery and confectionery industries. This type of hazelnut is used to prepare doughs, cakes, cookies and desserts. It may also be used in the preparation of various nut products. Hazelnuts are used to produce oil. As an edible oil with high nutritional value and good taste, hazelnut oil is used in various Food industries such as the production of sweets, chocolate, nuts, sauces and salads. Hazelnut cream and paste are used in the chocolate, date and confectionery industry. In addition to good taste, these products have high nutritional value and are appreciated by consumers.

Hazelnuts are used in combination with other Nuts such as almonds, pistachios and walnuts in the production of nut mixtures. These mixtures are sold and used as dry snacks. Hazelnuts are used as decorations for sweets. Hazelnut slices and its crumbs are placed on sweets, cakes and desserts to give them a beautiful appearance and good taste. Hazelnut oil and extracts derived from it are also used in some health and cosmetic products. These products may be shampoos, lotions, soaps, and moisturizing creams.

The hazelnut market in Asia is growing as part of the dried fruit industry. Hazelnut has a good position as one of the most important and popular products in the dried fruit industry in Asia. The industry is expanding in Asia as a whole, and the hazelnut market is also taking advantage of this growth. Each country and region has unique local tastes. In supplying hazelnuts in Asia, it is important that producers and exporters understand the local tastes of each market and design their products accordingly. Hazelnut market in Asia is competitive and customers want high quality products.