The seafood consumption market in the Middle East, including fish, shrimp and crab, has differences compared to other parts of the world. People of West Asian countries use different aquatics as food. In Arab countries, the modernization of the fishing industry has been considered as a strategic goal in the field of sustainable development and economic diversification. Arab countries are trying to attract foreign investment in the fishing industry. Agriculture is one of the oldest occupations and includes growing plants and raising animals to meet human needs such as food, shelter, clothing, and medicine. In the developed countries of Asia, the agricultural sector is of special importance in such a way that they are currently turning to the production of more organic and healthy products. The Middle East is characterized by arid and semi-arid climates, resulting in limited water resources. West Asia is renowned for its date palm cultivation. Indonesia, as a rapidly growing economy in Southeast Asia, presents numerous business opportunities. Understanding the local culture and market dynamics is crucial for success. The country has a diverse population with significant cultural differences across its many islands, which means that localized marketing strategies often work best. Building strong relationships is essential in Indonesian business culture, as trust and personal connections can greatly influence business dealings. Language can be both a barrier and a bridge.
