The market for ornamental flowers and plants can vary in terms of its structure. In order to be part of the valuable export goods in international trade, flowers and ornamental plants must have some special characteristics. Flowers and ornamental plants in the countries of West Asia and the Middle East play an important role in beautifying the environment, connecting with culture and religion, industry and economy, and preserving biodiversity. Flowers and plants are often imbued with deep symbolic meanings in West Asian culture. Agriculture is one of the oldest occupations and includes growing plants and raising animals to meet human needs such as food, shelter, clothing, and medicine. In the developed countries of Asia, the agricultural sector is of special importance in such a way that they are currently turning to the production of more organic and healthy products. The Middle East is characterized by arid and semi-arid climates, resulting in limited water resources. West Asia is renowned for its date palm cultivation. Ethiopia is recognized as one of Africa's fastest-growing economies. With a population exceeding 115 million, it offers a large and promising market for trade and investment. Traditionally, Ethiopia's economy has been based on agriculture, but in recent years, the government has been striving to shift the economy towards industrialization and services. The country has initiated numerous projects to develop infrastructure and improve the investment climate, including transportation networks, energy, and communications.
